The New England Patriots played the Seattle Seahawks in the Super Bowl in a matchup that drew national attention. Seattle claimed a 29–13 victory, but the night offered more than just a final score. During halftime, Bad Bunny delivered a stunning performance that reached far beyond entertainment. His show carried a deeper purpose—it sent a message of hope, love, and unity during difficult times. The game took place on Sunday, February 8th.

He opened with his famous song “Tití Me Preguntó” while moving through a sugar cane field. Scattered throughout the field stood a coco frío stand, people playing dominoes, and a piragua stand. Each of these elements represented Puerto Rican culture that Benito aimed to highlight and celebrate. As a Puerto Rican, I felt a strong personal connection to every detail.

I remember when Hurricane Maria struck the island and my grandparents went without power for six months. During that time, they fortunately traveled to the mainland United States, but for many people living in Puerto Rico, that was not an option.

During the hurricane, reports confirmed that 2,975 people tragically lost their lives. As part of the halftime show, power lines framed the stage and exploded after he performed “El Apagón.” This powerful image symbolized Puerto Rico’s fragile power grid and the private companies tied to it—systems that still have not fully recovered since Hurricane Maria.

Bad Bunny takes immense pride in his Puerto Rican identity, just as I do, and the Super Bowl halftime show served as a powerful national celebration of Latin pride.

Editors’ note: This article was updated on Tuesday, March 10 to include reporting from Elias Gauld.